matt.bluHi, I'm Matt.
I make small tools for indie makers.
They collect what's already working out there (ads, videos, posts) so you can see why it worked, and launch with a plan instead of a guess. I ship them one at a time, in the open.
01What I'm building
See why a creator blew up, and what to post next. Reads creators' posts on Instagram, TikTok, LinkedIn, X and Facebook and brands' Meta ads, spots what broke out, and works with Claude.
Reverse-engineer growth. Ask Claude Code how any business gets its customers, and it maps the whole funnel from public evidence: the ads and where they lead, the sign-up, the pricing, the upsells and the people behind it, with the evidence for every finding. It also works out how any creator grew, and drafts your week's posts.
02Writing
03Who's behind it
matt.blu is me, one person, not a company with a team. Every product here is built, run and supported by me, and they all share one name so you know who you're dealing with: you'll see matt.blu as the developer on the Chrome Web Store and in each product's privacy policy.
Questions or bugs: email [email protected]. It comes straight to me.